Pat Ryan

New York’s 18th (NY - 18)

Updated: September 12, 2022

Overview

Colin Schmitt is an anti-choice extremist who would hurt New York families by making health care more expensive. Pat Ryan is a West Point Graduate, combat veteran, and Bronze star recipient who will fight for lower costs and to protect our freedoms.

Summary

Voters across the district need to see ads on broadcast (including during Jets and Giants games), cable TV, CTV/OTT and YouTube that Colin Schmitt is an anti-choice extremist who opposes a woman’s right to choose.

  • Schmitt voted against protecting abortion rights in New York State Law.
  • Schmitt would let politicians strip New York women of their rights, allowing states to prosecute women and their doctors as criminals for getting abortions with no exceptions, even in cases of rape and incest.

Independent women, non-conservative Republicans and independents, women under 55 and voters in Orange and Dutchess Counties need to see a digital program starting 10 weeks from Election Day on programmatic video and display platforms, Facebook, Instagram, Snapchat, Youtube, and OTT/CTV that says that Colin Schmitt is an anti-choice extremist who opposes a woman’s right to choose.

  • Schmitt voted against protecting abortion rights in New York State Law.
  • Schmitt would let politicians strip New York women of their rights, allowing states to prosecute women and their doctors as criminals for getting abortions with no exceptions, even in cases of rape and incest.

Voters across the district then need to see ads on cable TV, CTV/OTT and YouTube about:

  • Schmitt would have made health care coverage more expensive for more than 8 million New Yorkers and opposed lowering prescription drug prices.
  • Schmitt repeatedly voted against providing children with health insurance.
  • Schmitt would have kicked 4 million New Yorkers off their health insurance.

Voters need to see digital ads on YouTube, CTV/OTT (including during Live Sports), social media platforms (including Facebook, Instagram and Snapchat), and hear digital audio ads about:

  • Pat Ryan is a West Point graduate, combat veteran who earned two Bronze stars and served as Ulster County Executive.
  • Ryan didn’t fight for our freedom abroad to see it taken away from women here at home. In Congress he will codify abortion protections into law.
  • As County Executive, Ryan delivered results for New York Families, he cut the county’s gas tax in half, and proposed a property tax cut that will save families hundreds of dollars and in Congress, he will fight big corporations who are driving up the price of food, gas, and housing.

 

Voters of color need to see digital ads on YouTube, CTV/OTT, social media platforms (including Facebook, Instagram and Snapchat), and hear digital audio ads about:

  • Colin Schmitt is a threat to our democracy, who furthered election conspiracy theories and is funded by extremists that sought to overthrow our government.
  • Schmitt rallied and cheered on buses full of Trump supporters from Orange County who attended the January 6th rally that led to the riot where police officers were injured, and five died after responding to the attack on the U.S. Capitol.
  • Schmitt still refuses to recognize the legitimate results of the 2020 presidential election.

 

Voters of color then need to see digital ads on YouTube, CTV/OTT, social media platforms (including Facebook, Instagram and Snapchat), and hear digital audio ads about:

  • Schmitt would have made health care coverage more expensive for more than 8 million New Yorkers and opposed lowering prescription drug prices.
  • Schmitt repeatedly voted against providing children with health insurance.
  • Schmitt would have kicked 4 million New Yorkers off their health insurance.

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Additional Resources

  • See VoteVets ads from the special election for examples.
  • Pat’s bio does not need to be told on television.
  • Cable TV should include the following systems: 1372 Spectrum Poughkeepsie, 1684 Altice Wappingers Falls, 1687 Spectrum Newburgh Zone, 2382 Verizon Poughkeepsie, 2441 Altice Warwick, 5846 Spectrum Orange Zone and 6487 Spectrum Kingston.
  • Colin Schmitt Research Book



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