Ads target Congressman Michael McCaul in TX-10, Fired Cop Troy Nehls in TX-22 and Beth Van Duyne in TX-24
New TX-22 ads include first-of-their-kind videos in Hindi and Chinese
Today, DCCC Chairwoman Cheri Bustos announced five new digital ads in Texas’ 10th, 22nd and 24th Congressional Districts, highlighting the disastrous records of the Republican nominees running in those communities.
The ads will run on YouTube starting this week and mark the DCCC’s first-ever general election paid communications in each district.
“Nearly 3 nearly million Texans have filed for unemployment since this pandemic began, but reckless candidates like Congressman McCaul, Troy Nehls and Beth Van Duyne are still running on stripping away health care from Texans,” DCCC Chairwoman Cheri Bustos said. “As Texas communities reject their dangerous agenda along with an unprepared pandemic response, these new ads are the latest in our effort to engage the diverse communities that are putting seats across Texas in play.”
In TX-22, “Nehls’ Record” highlights the repeated incidents of incompetence by Fired Cop Troy Nehls, who has consistently put himself above the law, downplayed coronavirus and failed the Texans he’s sworn to protect. The ad will reach Black voters, Hispanic voters and college-educated women across the district.
The DCCC is also running its first-ever advertisement in Hindi and its first-ever video ad in Chinese, reflecting majority-minority TX-22’s status as rapidly changing suburban Houston battleground. “Troy Nehls” will run in Chinese while “ट्रॉय नेहल्स” will run in Hindi — both ads are targeted to their respective communities inside of TX-22.
With AAPI voters representing roughly 20 percent of TX-22, it’s a markedly different approach from that of Texas Republicans whose race-related scandals have toxified the GOP brand among Greater Houston’s diverse communities ahead of a critical election.
In TX-10, “Making Us Sick” exposes Congressman Mike McCaul’s repeated efforts to strip away the Affordable Care Act and keep drug costs high – even amid a pandemic. The ad will reach college-educated women and persuadable men across the district.
In TX-24, “Plagued” features Beth Van Duyne’s long and controversial record as a career politician who supports rolling back cost protections for pre-existing conditions and giving tax handouts for corporations and the wealthy. The ad will reach AAPI voters, Hispanic voters and college-educated women across the district.
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