News · Press Release

DCCC Launches Ads Holding House Republicans Accountable for Their Broken Promises During AANHPI Heritage Month

Five-figure ad buy is DCCC’s first paid communications of 2026 cycle

The Democratic Congressional Campaign Committee announced a five-figure ad buy in local Southern California newspapers focused on communicating to Asian American voters early and often in the fight to re-take the House Majority.

The print ads call out House Republicans for their broken promises to lower costs for working families, instead overseeing an economy that is seeing prices go up, hurting those already struggling to make ends meet.

(L to R): Sample ads in Korean, Traditional Chinese, and Vietnamese.

The in-language print ads represent the DCCC’s first paid media expenditure of the 2026 cycle and will be published the week of May 26 in Asian language newspapers serving Southern California. The ads are focused on reaching voters where they are – in this case communicating directly to Asian American communities where these papers are circulated, at the local grocery, pharmacy, doctor’s office, and restaurants. The newspapers primarily serve Orange County readers, reaching voters in CA-40, CA-45, CA-47.

DCCC National AANHPI Engagement Director, Sarah Lin:
“House Republicans are failing hard-working Asian American families by pushing policies that are raising costs and making life more expensive. With the DCCC’s first paid ad campaign of the 2026 midterm cycle, we’re meeting Asian American voters – a key constituency in the fight for the House majority – where they’re at and making clear that they deserve better than  Republicans in Washington who are making it harder for families to thrive.”

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