DCCC registration push focuses on districts with significant African American populations
Part of Larger DCCC Effort to Invest in African American Communities, Voters & Diverse Firms
On Tuesday, Doug Jones was propelled to victory in Alabama with a turnout surge among African American voters, particularly women. African American women have long been the backbone of the Democratic Party, and Alabama’s Senate election demonstrated their power in deciding future elections. Today, the Democratic Congressional Campaign Committee announced a targeted voter registration Facebook campaign in 42 districts with significant African American populations.
These ads are part of a larger DCCC effort to invest in African American communities and voters, and to utilize more diverse consulting firms.
“It’s clear that when African Americans vote – particularly African American women – Democrats win,” said DCCC Executive Director Dan Sena. “In an effort to capture the grassroots momentum from Alabama and Virginia, we launched a digital voter registration campaign in districts with significant African American populations. Energizing, registering, and turning out Democratic base voters will continue to be central to our midterm strategy.”
“Black women have long been the backbone of the Democratic Party, and our power in determining the outcome of elections is going to be on full display in the midterms,” said DCCC Diversity Director Jalisa Washington-Price.